"A man who stops advertising to save money is like a man who stop a cloc to save time" (Henry Ford)
These words of wisdom inspired us to assess all the tasks carried out in connection with the aim of selling.
There are various maxims based on Ford's belief generally stated by successful business people.
Many of us have undoubtedly heard people say "yes, we know that" but, in practice...
advertising often gets put on the back burner when sales start to dip with a consequent reduction in spending on promoting the company and its products. Unfortunately, this wquation fails to turn things round and stop sales from falling because it does not lead to turnover increasing but, instead, merely "slow down" the overall decline of the company.
PROMOTE YOUR PRODUCTS ! IT'S THE ANSWER TO FALLING SALES